Facebook. The land where the “Like” is commonly the number one goal. I had a client mention that he was intent on getting more Page Likes, a common ask that persists even as the platform transforms around us. Page Likes have become a vanity metric, looking good on the outside, but fairly shallow when examinedContinue reading Facebook: The Power is in the Timeline
The development of Facebook Timeline apps mean you don’t just ‘like’ things anymore… …you listen, cook, read, run, play, review, want, buy, taste, love and more… Did you notice? Facebook has come alive with over 60 applications, thanks to the new “Open Graph” function, allowing companies to create “Timeline apps” that are meant to streamline andContinue reading Timeline Apps Take the Facebook “Like” to the Next Level
